Press & Media

Whether triggered by market changes, competition, mergers, or an outdated image, every branding strategy needs periodic updates to keep pace with the latest and greatest in the industry. As a REALTOR®, you are your brand

See the newly released .realtor™ case study by ICANN on how we are doing!

Last fall, the National Association of Realtors (NAR) announced that they had procured the rights to the .realtor™ top-level domain (TLD), allowing their members (and members of the Canadian Real Estate Association) to obtain their own .realtor™ site and soon, Associations and brokerages will be able to scoop their domains up as well.

The National Association of REALTORS^®’ top-level domain .realtor^™ will be available to local and state REALTORS^® associations as well as brokerages in the U.S. and Canada starting May 7.

In a move to further offer consumers a trusted, valued source for real estate on the internet, and thereby strengthen the REALTOR^® brand, the National Associations of REALTORS^® (NAR) top-level domain (TLD) .realtor™ will be available to local and state REALTOR® Associations as well as brokerages in the U.S. and Canada starting May 7.